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NOVAA:[no-vah] noun. An online retail boutique whose mission is to impact the world by fueling passion, manufacturing mindfully, and living consciously.

NOVAA’s collection was created to give you, our customer, the confidence you need to chase your wildest passions. Through our content, we inspire you to live an extraordinary life by removing constraints and reminding you that anything is possible in NOVAA.

NOVAA believes that the clothes you wear should be made with someone’s heart and soul, not their sweat and tears. Each piece in our collection was picked from brands that manufacture their clothes here in the USA or in sweatshop free factories abroad. By shopping at NOVAA, you are raising the standards of the fashion industry by increasing the demand for mindfully sourced clothing.

NOVAA is conscious about the impact it has on the world and those in it. We value quality over quantity. NOVAA’s collection was designed to live in your closet not in our landfills. We partner with wholesalers who share our same love for the world and implement sustainable business to preserve it.